Medical Market Research
Evaluation of your products market potential on selected European Markets
Identification of key players, stakeholders, competitors and new comers
Investigation of market trends, customer and consumer attitudes
Description of healthcare and regulatory systems’ related barriers
Recommendations for market access strategies & pricing
Customized Market Surveys
Development of individual survey plan with your management
Conceptualization of interview recruitment screeners
Realization of research questionnaires
Recruitment of interview partners
Execution of Anonymity Agreements
Execution of interviews in the selected territories
Transcription of interviews and translation (in English!)
Qualitative and quantitative analysis of interview data
Final report incl. graphs, original screeners and transcripts
Executive summary as PPT
Clinical Surveys
Development of clinical references sites
Key opinion leader networking
Medical writing (all levels)
Development of clinical study protocols
Regulatory affairs and ethical review committee applications
Laboratory and clinical evaluation
Publication of results in reputed specialized peer reviewed media
Set-up of post-marketing multi-center studies
Data analysis & development of conclusive strategies
Business Development
Identification of local cooperation partners
Evaluation of out-licensing opportunities
Interim Management & Recruitment
Stakeholder liaison
KOL networking
Sales Networking
Identification of suitable distributors/sales channels
Sales & marketing strategy development
Development of local reference sites
Subsidiary set-up
Sales & call-center teams’ trainings
Distributor network management
Supervision and monitoring of sales performance
Medical Marketing
Analysis of USPs
Definition of strategic targets
Development of market access strategies
P & L and ROI models in target markets
Local brand development
Regulatory and compliance support
Enactment of marketing measures
Marketing support & trouble shooting
Communications
Brand Development
Media planning
Online marketing & SEO
Social media & blogs
Advertising
PR strategies & campaigns
Event organization & management
Product communication
Investor communication
Company communication
Employer Branding
Visuals: web and print designs
Aesthetic Medicine
Syneron/Candela Laser
(2004/2009/2010, Israel/USA: now APAX),
Cyden (2004-2008, UK),
Forma-tek (2010, Israel),
ImpLite (2013-2017, Israel),
Indiba/SOR (2012/2013, Spain),
Intermedic (2003-2005, Spain),
Medical Insight Inc (2004-2012, USA),
Omnilux / Photo Therapeutics (2005, UK),
Pollogen (2007-2010, now Lumenis, Israel),
QLT Medical (2003-2010, UK),
The Aesthetic Guide (2004-2012, USA),
Ultramed (2003/2004, Israel),
Ultrashape (2005/2006, Israel, now: APAX),
Venus Technologies (2013/2014, Israel),
Viveve (2016, 2017, USA) et.al.
Oncology
Camurus (2015-2017, Sweden),
Celon (2003, Germany; now Olympus),
ImpLite (2013-2017, Israel),
Omnilux / Photo Therapeutics (2005, UK),
QLT Medical (2003-2010, UK),
Tyco Healthcare (2003, now Covedian, USA),
Diverse medical disciplines
Celon (2003, Germany; now Olympus),
Energist Group (2004, 2009, 2010, UK),
Indiba/SOR (2012/2013, Spain),
Intermedic (2003-2005, Spain),
NeuroTechnologies (2013, Israel),
Omnilux / Photo Therapeutics (2005, UK),
QLT Medical (2003-2010, UK),
Renephra (2012/2013, UK),
Tyco Healthcare (2003, now Covedian, USA),
Viveve (2016, 2017, USA) et.al.